Our competitors base their formulations for electrolyte replacement and hydration upon the composition of sweat. This sweat-centric view does not take into account the basic shift of the body during sweating. As the body loses sodium through sweat, there is a shift from losing sodium to losing potassium. This loss of potassium is what leads to eventual muscle cramping.
Why is this so important? This results in less potassium being recycled into the muscle cell. When the potassium stores in the muscle cell are sufficiently depleted, cramping occurs. The only mechanism to prevent this loss is to add potassium into the blood to enhance its entry into muscle cells. This is exactly why Krampade works quickly and efficiently to restore normal muscle function.
This rather simple mechanism also accounts for why Krampade is so effective in rapidly mitigating acute cramping. Further, it accounts for why Krampade is so effective when used prophylactically to prevent chronic cramping.